Meet with Samsung Galaxy S23 Ultra BMW M Edition
The Samsung Galaxy S23 Ultra BMW M Edition is a limited release smartphone that pays homage to the BMW M3, and it comes with a unique packaging shaped like the classic BMW E30, along with a variety of collectible items included.
Samsung has revealed a special edition of its Galaxy S23 Ultra smartphone in South Korea, the Samsung Galaxy S23 Ultra BMW M Edition. This special version features unique design elements and features compared to the standard variant, but comes with a higher price tag.
Samsung typically releases special edition variants of its flagship smartphones, smartwatches, and earbuds each year after the main launch.
Samsung Galaxy S23 Ultra BMW M SE seems much costier
The Samsung Galaxy S23 Ultra BMW M Limited Edition will be available for purchase in South Korea for KRW 1,727,000 (~$1300) on February 13, 2023. It is slightly more expensive than the standard version, and only 1000 units have been released. The special edition will be available with 12GB of RAM and 512GB of internal storage.
What are the extras of Galaxy S23 Ultra BMW M Special Edition?
The Samsung Galaxy S23 Ultra BMW M Limited Edition has no changes in its internal hardware compared to the standard version. The special edition only includes different packaging and cosmetic design elements, inspired by BMW. The device comes with a BMW-themed packaging box and includes a hard case with a design based on the classic BMW M3 E30 car.
Galaxy S23 Ultra BMW M Edition box. (Photo: SK telecom)
Additionally, the package includes six badges representing various eras of BMW performance cars and a BMW roundel to commemorate the company's 50th anniversary. The phone also has a boot animation based on the original BMW M3 car and all these extras are housed in a neat box.
The Samsung Galaxy S23 Ultra BMW M Edition comes with additional items in its packaging, including a small air compressor, an analog watch, a sunglasses holder, a poster, a photo book, a keychain, and a metal "We Are M" emblem.
Customers who purchase this special edition phone will also receive a voucher for the BMW Driving Center in Incheon, South Korea, where a professional instructor will offer tips on how to improve driving. These extra items come with a higher price tag, as the limited edition device is more expensive than the standard variant.
